The 80s were all about bold colors, neon lights, and futuristic-yet-retro aesthetics. But what if today’s biggest brands ...

If you've paid attention to any sort of design over the last 12 months, you'll have noticed something quite profound. Put simply, the logo is evolving. And we wouldn't be surprised if a new contender ...

In the ever-evolving world of technology and design, even the most traditional brands are finding themselves in need of a refresh. Cracker Barrel, a beloved American restaurant and retail chain known ...

New Delhi: Wipro Ltd, India’s third biggest software services firm, has redesigned its brand identity, abandoning the iconic rainbow flower logo with the tagline ‘Applying Thought’. Designed by WPP ...

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Logo Rewind, a new book by designer, researcher, and educator Darren Leader, brings together over 200 trademarks from medieval-era Norwich in England and studies their impact on modern logo design.