Shawn Casemore helps business owners & sales execs accelerate their sales results. Author of The Unstoppable Sales Machine. Casemore and Co. Not everyone who works in a sales job enjoys selling. I ...

Process beats perfection: Following a structured sales process consistently is more valuable than chasing the “perfect” method. Five-stage framework: Plan → Prospect → Impress → Win → Nurture — a ...

A strong sales process is what turns a prospective lead into a paying customer. However, this process is rarely a one-size-fits-all strategy; different businesses can benefit from different sales ...

We’ve long known (whether we use it or not) about the “sales process.” Virtually every organization has some variant of a sales process with stages we move through and, possibly, critical activities ...

After putting a lot of time, effort, and sweat equity into growing your business, you’re looking to sell. I’ve been involved in a variety of different companies that have sold and it’s not as easy as ...

This week of LinkedIn content wraps up a month of focusing my comments on selling promo. Since I’m writing and recording this at the end of June, I can’t add, “…and it was very well received. Thank ...

Selling an events business is one of the most significant and complex decisions a trade show industry entrepreneur can face, particularly after investing years of passion, creativity, and hard work ...

Microsoft Dynamics 365 CRM system is a great tool for managing your sales data and activities, but it's not enough to optimize your sales performance. You also need a sales process that guides your ...

In the first part of this two-part series, we discussed the strategic planning a small business might undertake to identify potential buyers, build relationships with relevant professional service ...

Sales employees are a different breed from most of your company. They’re going to be more outgoing and gregarious than office staff or technicians. This is both expected and good, but brings unique ...

Artificial intelligence has long been considered the cold, calculating counterpart to human intuition. It’s easy to understand why – algorithms are built to recognize patterns, crunch data, and draw ...

Establishing a strong MSP sales process is an often-overlooked aspect of running a managed services business. By not making the right sales investments, however, even the most technically adept firm ...