This visual Data Story is based on findings from the 2026 Annual Survey of Museum-Goers, a national survey of American museum ...

Strategic planning produces a mutually agreed-upon vision of where a museum is going and what it wants to achieve. It ensures this vision meets the needs of its audiences and community and requires ...

Learn more about the launch of these communities, and check out our frequently asked questions. There are 8 communities in this pilot year, with more to come. Stay tuned for more information, ...

Your gift to the Alliance strengthens the museum sector at its heart by providing museum people all they need to perform their very best work. AAM is grateful to all our members, donors, supporters, ...

In the January 2018 special issue of Curator: The Museum Journal, several authors explore the issue of ivory and what it means to museums collections today. Here’s a review from the Editor John Fraser ...

Please note: MAP is no longer federally funded by IMLS. To continue the impact of this popular and long-running program, AAM will continue to offer both the classic option and some new alternatives ...

The season for existential crises continued this past month when the International Council of Museums (ICOM) announced that a working group had proposed a new definition for museums and that said ...

Over the course of 2016, ten small museums participated in an AAM pilot project called the Small Museum Accreditation Academy. The Academy, which was developed through a grant from the National ...

With rising sea levels and stronger floods and hurricane seasons, priceless cultural sites and museum collections around the world are increasingly under threat from severe weather events and the ...

Most of us in the museum field feel we have too much work and too little time. No matter how much we get done, our to-do lists never seem to get any shorter—only longer by leaps and bounds. Despite ...

Who visits our museums? What are their motivations, and what do they expect from the experience? Alternatively, who is not visiting, and why not? These are critical questions for the future of ...

With increasing frequency, museums and cultural institutions are becoming trusted sources for information on health. Leveraging their reputation for credible information, and their ability to promote ...