According to reports, the campaign encourages consumers to embrace real-world experiences while highlighting concerns around AI's environmental footprint Polaroid has launched a bold out-of-home (OOH) ...

Rusk Media’s homegrown music IP I-Popstar is returning for its second season on 29 September, with the new edition set to ...

The three brands use adjacent OOH sites on Mumbai’s Western Express Highway to create a sequential narrative spanning matchmaking, grooming and fashion On Mumbai's Western Express Highway, three ...

Ajmal Dubai launches ‘Your Unseen Power’ with Ranveer Singh, spotlighting fragrance as a bold expression of identity across 575+ cinema screens Ajmal Dubai is stepping into a new phase of brand ...

Novotel Jaipur Convention Centre hosted the Accor South Asia GM’s Conference 2026, bringing together general managers and hospitality leaders from across the region for two days of strategic ...

The second edition of the Sikkim Arts and Literature Festival (SALF) 2026 will take place from October 28 to 30 at Ridge Park ...

Author and brand strategist Suhel Seth examines India’s civic failures and calls for greater accountability Author, brand strategist and columnist Suhel Seth launched his latest book, WTF India: Are ...

The General Manager of THE Park New Delhi speaks to Ruhail Amin about the transformation of the 226-room property, building Tyde as a standalone dining destination With a career spanning more than two ...

As brands pour budgets into live experiences, the person holding the microphone is quietly doing some of the most important risk management in the room Every brand that invests in a live event is, in ...

The company will host the Gala Dinner for around 300 global wedding professionals in Udaipur, taking guests through the Baraat, Pheras and Reception Tamarind Global Weddings is set to showcase the ...

Spanning 120 markets and 35 brands, Unilever’s FIFA World Cup activation blends creators, commerce and fan experiences at scale For decades, FIFA World Cup sponsorships were dominated by television ...

The new Bengaluru-based practice will combine creative strategy, AI-enabled production, performance media and measurement through dentsu’s Results in a Box model Dentsu India has launched Dentsu ...